20K Home Product Line

What is a 20K Home?

A beautiful, affordable, efficient, durable, well-built home.

Since 2005 Rural Studio has been experimenting and prototyping a new locally-built rural home, known as “the 20K Home”.  We are eager to make our work more relevant to the needs of west Alabama, the Southeast, and possibly the entire country. We have looked at the omnipresent American trailer park, where homes, counterintuitively, depreciate each year they are occupied. We want to create a beautiful, small, and efficient home that would appreciate in value while accommodating residents who are unable to qualify for credit.

How much does it cost to build the 20K Home? Is it really $20,000?

Our initial goal was to design a market-rate model home that could be built by a contractor for $20,000 ($12,000 for materials and $8,000 for labor and profit). We have discovered that while we can easily predict the cost of materials: the cost of labor, utility installation and application for building permission by region, local municipality, community, and even neighborhood, can change drastically. 

We are currently working to move from 20K Project to 20K Product. While continuing to research the target clients and how to deliver the product to them, we are taking steps to move the projects out of the research area.  This includes activities such as conducting complete architectural reviews, including code review and FHA compliance; discussions of the need, placement and method of completing model homes; and a branding and marketing plan.

For more information, contact Natalie Butts-Ball at rstudio.20K@auburn.edu.

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